1. Event overview

The PRoto Knowledge Congress: B2B Marketing - from boring to better (October 6, 2026) is the third edition of a hybrid event, with an in-person format at Multikino Złote Tarasy in Warsaw and an online format. It is also the second edition supported by CONREGO.

The event is aimed at professionals responsible for marketing, sales, communication, and business development. The program covers topics such as content creation, building the visibility of experts, reaching customers effectively, and aligning marketing with sales.

2. Client challenges

The hybrid format required a process capable of selling different forms of participation while remaining clear and easy to manage for both buyers and the organizing team. The organizer needed:

  • individual and group registration,
  • separate tickets for in-person and online attendance,
  • different prices depending on the form of participation,
  • online payments through Tpay,
  • pro forma and final invoices,
  • the ability to register several employees from one company in a single registration and include them on one invoice,
  • invoice and payment status tracking,
  • an event website hosted on the organizer's own domain.

It was important to combine the information website, registration form, sales, and accounting documents into a single, consistent process.

3. The CONREGO solution

Separate tickets for in-person and online attendees were configured in CONREGO. Group registration allows one person to register an entire team and receive a single invoice for the company.

The system brings together ticket sales, Tpay payments, pro forma and final invoices, reports, and an event website hosted on the organizer's domain. Information entered during registration is automatically reused at subsequent stages, eliminating the need to transfer it between separate tools.

PRoto Knowledge Congress websiteTicket options for the PRoto Knowledge Congress

PRoto Knowledge Congress: event website and partner gallery

4. Results

The organizer manages both forms of participation, group registrations, and financial settlements from a single dashboard. Attendees follow a simple path from reviewing the program to purchasing the appropriate ticket, while registration data can also be used for payments and invoicing.

The proven configuration is reused across successive editions of the Congress, reducing the work required to launch ticket sales.

PRoto Knowledge Congress registration formPRoto Knowledge Congress registration summary

PRoto Knowledge Congress: selecting a participation format and completing the registration form

5. Client testimonial

What we value most about working with CONREGO is how quickly and efficiently we can create and personalize the event website, including additional pages. The ready-made templates for individual event elements are extremely useful to us, including the section for different ticket types and the modules presenting speakers and partners. At the same time, we appreciate how easily these elements can be adapted to our needs, as we did with the Congress homepage.

The Customer Care team's exceptionally fast assistance and support deserve particular recognition. The best evidence of how well we work together is that the edition of the PRoto Knowledge Congress described here is already the third event we have delivered together.

Małgorzata Baran Editor-in-Chief, PRoto

6. Summary

The PRoto Knowledge Congress demonstrates how a single system can manage ticket sales for a hybrid event aimed at both individual attendees and entire corporate teams.

CONREGO combines the event website, different ticket types, individual and group registration, Tpay payments, invoicing, and reporting. This gives the organizer control over the entire sales process even though attendees choose different participation formats and registration methods.