Blog for organizers who want to work more effectively

We share knowledge to help your decisions drive the success of your events.

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How to Create an Event Brand?

How to Create an Event Brand?

Consider - what is a brand to you? You will probably say that it’s a symbol, slogan, or association. But a brand is mainly a promise and assurement. You can trust a brand. These are the first steps you need to take to build it properly.

6 Mistakes You Don’t Want to Make Designing Conference Badges

6 Mistakes You Don’t Want to Make Designing Conference Badges

What is a badge? It's obviously the attendee's showcase… but also the even organizer's. A poorly designed one can become the first step to organizational failure.

How to Have Your Attendees Promote Your Event for You?

How to Have Your Attendees Promote Your Event for You?

Every event manager’s goal is to sell the event. What should you do to reach it? What’s the best way? It’s very simple - it’s your audience.

7 Ways Event Registration Software Will Improve Every Event

7 Ways Event Registration Software Will Improve Every Event

If you already know how the event registration software works... how exactly will it make your team work better?

10 Tips to Help You Promote Your Event

10 Tips to Help You Promote Your Event

If you’re organizing an event, you surely want as many people to know about it as possible. What to do to make it that way? Try the tips below and your event is sure to be a thing!

Field Inspection, or Things to Check Before Booking a Conference Venue

Field Inspection, or Things to Check Before Booking a Conference Venue

The place of a conference, workshop, gala, or training is probably one of the most important aspects of organizing an event. It’s worth spending some time on. It is obvious to anyone who has experienced a gap between expectations and reality.

9 Tools to Help You Promote Your Event

9 Tools to Help You Promote Your Event

Event promotion is an indispensable part of any event. What should you do to make it easier? Use the right tools, of course!

5 Problems You Want to Avoid at Check-in

5 Problems You Want to Avoid at Check-in

The check-in is the attendee’s first direct contact with the organizer. It’s like a first impression - you can make a good one or a bad one. In today’s article you will learn how to avoid the latter!

How to Employ Video in Event Promotion?

How to Employ Video in Event Promotion?

Video plays an extremely important role in online marketing because it is the strongest tool for communicating brand values and building its image.

Event Apps Are Useless Without a Good Communication Strategy

Event Apps Are Useless Without a Good Communication Strategy

Let’s say you have done a thorough research. After weeks of testing and discussions, your team has finally reached a decision. You are about to implement one of the event apps.