What Did We Learn from Offering an Online Event Platform?

In 2020, when the world briefly paused, event organizers had to quickly find new ways to stay connected with their audiences. Many conferences, training sessions, and meetings moved online—because canceling wasn’t an option. We, too, faced an important question: how can we support our clients in this new reality?

So we acted. We integrated our Event Management System with a streaming solution—LiveWebinar—allowing organizers not only to collect registrations but also to run the entire event in one place.

A few years have passed. We no longer offer this functionality. But that doesn’t mean it was a misstep—quite the opposite. It helped us better understand what our clients really need.

Not every need turns out to be long-term

We found that even those organizing online events preferred to stick with familiar tools: Zoom, MS Teams, ClickMeeting, or YouTube Live. Their real priorities weren’t about the streaming platform itself, but rather:

• a robust registration process (with confirmations, payments, and attendee segmentation),
• thoughtful communication (emails and SMS with links, reminders, and materials),
• secure access management—even for fully virtual events.

That’s where CONREGO has always provided strong, reliable support—whether your event is on-site, hybrid, or 100% online.

What remains from that time?

While we no longer offer a built-in streaming platform, CONREGO continues to support online elements of events with features like:

• Creating ticket types for streaming-only access.
• Building an event page and registration form for both in-person and virtual attendees.
• Sending personalized emails and SMS with streaming links, PDFs, QR codes, and reminders.
• Running tailored communication based on attendee types—speakers, VIPs, or remote viewers.

That’s why we still help organize hundreds of events where some participants join from anywhere in the world.

What do we recommend for hybrid events today?

Rather than relying on a single tool, it’s better to integrate what works best. CONREGO doesn’t compete with streaming platforms—we complement them perfectly. You can use our platform to:

• manage registrations and payments,
• send invitations and reminders,
• create a responsive event website,
• handle check-in and generate reports.

And the stream itself? Use whichever platform you’re most comfortable with—and the one your attendees prefer.

Final thoughts

The streaming platform didn’t stay with us, but its implementation taught us a lot. Today, more than ever, we understand that registration, communication, and data analysis are the backbone of every well-organized event, no matter its format.

If you'd like to see how CONREGO can support your event, try the system for free or schedule a quick walkthrough.

Tomasz Chrościechowski